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Keywords – Organic Versus Paid

As the economy takes a slide and people start to reduce their spending, especially in areas such as advertising, it may be worth reviewing...

What Is Best – One Long Article Or Several Smaller Articles?

Content development is a horses for courses type affair. If you have a web site then one long article may be the best to...

Keyword Research And Plurals And Pseudo Plurals

When is a plural not a plural? We make the assumption that individuals who undertake a search know what they are searching for. This...

Online Advertising Suffering From Overkill

Online advertising has long been affected by what has become known as ‘banner blindness’. This has been caused in part by a tendency for...

Blogging The Google Way

Before someone jumps in and tells us that Google isn’t the only search engine in town – I already know. However, just lately they...

Build A Temple And The Masses Will Flock

There is a naive thought amongst many business owners that if they build a good web site to promote their bricks and mortar business,...

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